Evolution: FayFoto’s Transition to Digital Services

early digital camera

Office Archeology

We have been working at clearing out old and unnecessary stuff recently. After more than 25 years in our current office, you might well imagine there’s quite a lot of that. Recently Wayne unearthed the very first digital camera FayFoto purchased. That got me curious, so I started sifting through old assignment log books for the first evidence of actually capturing assignments digitally.

They started showing up in the Fall of 1999. Given that we’re into the second quarter of 2018 as I write this, that feels like quite a long time.

We weren’t the earliest of adopters, but our market moved us into providing digital services before a lot of other photographers made the leap (or else said “to heck with this” and moved into some other endeavor). Pro-level digital cameras at that time were beyond our means. We eased into the inevitable by scanning negatives and transparencies for years before investing in digital capture equipment. Our first cautious investment in a digital camera was at the upper end of what was then the consumer level. (It was a Kodak DC265, purchased in the Fall of 1999 at the CompUSA around the corner from our office. You can still read the camera’s review in DPReview’s archive!)

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Managing a Successful Group Photo

empty room waiting for group to arrive

A group photo is like a piece of performance art

I personally find group photos at once terrifying and exhilarating.

If you have never observed a professional photographer organize and capture a group photo, let me outline the stages so that remark makes sense.

The Stages of a Group Photo

  • Your photographer arrives early to get ready. The set is empty.
  • People gradually assemble and make small talk. There is amiable chaos.
  • Your photographer encourages people to pay attention, and starts to arrange people by height so faces aren’t obscured. (This stage is often humorously described as “herding cats.”)
  • Chaos gradually diminishes and the group quiets down.
  • Your photographer fine tunes the placement of subjects.
  • For 5 or maybe 7 minutes there is an splendid sense of order.
  • After the last exposure, people mill about, resume conversations, and gradually drift away. Chaos resumes.
  • The set is empty. Your photographer packs up and departs.

It’s predictable, and yet it’s magic every time I witness it.

Why would you want a group photo?

University reunion groupFayFoto is called to do groups for, among other things, College and University reunions, graduating classes, professional organizations, business units, award recipients, and workshop attendees.

What can you do to ensure that a group photo goes smoothly?

Advance Planning makes all the difference. Following are some key areas to consider when planning and preparing for a group photograph.

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Head shot portrait retouching

portrait retouching notes

Head shot portrait retouching

What’s in a word?

I’ll begin this article with a few words about the word retouching. We understand that this is the word everyone uses and understands, so we use it, too.

Reluctantly.

Frankly, most of the connotations about that word are negative. At best it implies fakery. At worst it suggests repair work on a flawed subject. We don’t want our work to suggest either of those! We are much more comfortable using the term polishing, which suggests making something good even better. So we’ll continue to honor the term which is used by most of the world but, between you and us, polishing comes closer to what we do.

These days, just about every head shot portrait image we release to our clients has been looked at carefully by an experienced digital technician. 1

You don’t have to specify or explicitly request the basics of retouching – you can count on that being done as part of our service. It’s built into our pricing.

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